b2B COMPANIES
Case Study - FiscalNote
A Govtech SaaS company with high workflow demands and a growing design bottleneck. Here's how we helped.
FiscalNote is a leading AI-driven technology provider of policy and regulatory intelligence
560 employees · Annual revenue: $96M · B2B Tech / GovTech - software, data, media
The Situation
FiscalNote's marketing team had recently lost a junior graphic designer.
They needed to replace the workload immediately — without a gap in output, without a lengthy hiring process, and without bringing on an agency that would charge per project and slow everything down.
Monica Michaan, Head of Brand, Creative, and Corporate Marketing, needed a solution that could handle a wide range and high volume of work across multiple sub-brands, at a senior level, and fit the way her team already operated.
They needed to replace the workload immediately — without a gap in output, without a lengthy hiring process, and without bringing on an agency that would charge per project and slow everything down.
Monica Michaan, Head of Brand, Creative, and Corporate Marketing, needed a solution that could handle a wide range and high volume of work across multiple sub-brands, at a senior level, and fit the way her team already operated.
Branded apparel - t-shirt design, typography, illustration
What they were
unsure about
unsure about
"Before signing onto DesignBolt, we were concerned that the service would not be sufficient to replace a full-time employee's time. We thought we would still need to hire additional resources."
Monica Michaan
Head of Brand, Creative & Corporate Marketing, FiscalNote
Monica Michaan
Head of Brand, Creative & Corporate Marketing, FiscalNote
This is one of the most common concerns for marketing leaders considering a design subscription: can one outside resource really handle the volume and variety a full-time hire would?
Infographics / Congressional calendar
What Changed
DesignBolt became FiscalNote's dedicated design resource — handling a steady stream of work across multiple brands, each with its own visual identity. Pitch decks, white papers, trade show materials, infographics, annual reports, branded apparel, social content, and more — all handled through a single subscription.
One of the most durable outputs: a social media template system that lets FiscalNote's team rapidly create on-brand posts across a variety of formats, without needing a designer for every asset. That kind of infrastructure compounds over time.
The breadth of the engagement meant Monica's team didn't need to triage work by type, manage multiple vendors, or context-switch between agencies. One subscription. One point of contact. Everything gets done.
One of the most durable outputs: a social media template system that lets FiscalNote's team rapidly create on-brand posts across a variety of formats, without needing a designer for every asset. That kind of infrastructure compounds over time.
The breadth of the engagement meant Monica's team didn't need to triage work by type, manage multiple vendors, or context-switch between agencies. One subscription. One point of contact. Everything gets done.
"If I have a complex design project, I now don't have to worry about how it's going to get accomplished because I know I can trust Josh at DesignBolt to deliver outstanding work in a short amount of time."
Social media template system - design and layout for ongoing use
What made the difference
No budget anxiety. The flat-rate model changed how Monica's team approached creative work.
"With design agencies or contractors, I often have to sacrifice the quality of the work because I'm mindful of the bill at the end of the project. The DesignBolt business model means I can push our creative limits until we land where we need to."
Annual Report - design, layout, infographics using report data
Fast turnaround. Speed became a competitive advantage for the marketing team internally.
"The turnaround time for certain projects has been surprisingly fast, so we're able to accomplish more in less time. Our internal teams have been amazed at the quality of our work recently — and it's in huge part to the creative infusion DesignBolt has brought to us."
Ad campaign - print and digital design and layout
Senior-level taste, not just execution. The work didn't just get done — it pushed the brand forward.
Multi-brand fluency. FiscalNote operates multiple brands with distinct visual identities. DesignBolt navigated all of them — maintaining consistency within each while switching contexts between them without missing a beat.
"Josh is able to push our brand to be more bold and more modern without going off script. It's really refreshing to work with such a talented designer."
Pitch Decks - refreshed and aligned decks with an updated brand identity
The result
Over 18 months, FiscalNote:
• replaced a departed designer without hiring
• maintained output across a wide range of project types
• built design infrastructure that their team continues to use independently.
• replaced a departed designer without hiring
• maintained output across a wide range of project types
• built design infrastructure that their team continues to use independently.
"Literally everything has gotten easier. It's worth every penny."
Monica Michaan
Head of Brand, Creative, and Corporate Marketing
Head of Brand, Creative, and Corporate Marketing
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design once and for all?
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